{"id":883703,"date":"2018-01-26T13:19:32","date_gmt":"2018-01-26T11:19:32","guid":{"rendered":"http:\/\/pellervo.fi\/?p=883703"},"modified":"2018-01-26T13:19:32","modified_gmt":"2018-01-26T11:19:32","slug":"valio-palaa-jaatelomarkkinoille","status":"publish","type":"post","link":"https:\/\/pellervo.fi\/en\/uutiset\/2018\/01\/26\/valio-palaa-jaatelomarkkinoille\/","title":{"rendered":"Valio palaa j\u00e4\u00e4tel\u00f6markkinoille"},"content":{"rendered":"
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Valio palaa j\u00e4\u00e4tel\u00f6markkinoille yli 10 vuoden tauon j\u00e4lkeen tuomalla kauppoihin maaliskuussa uuden Valio J\u00e4\u00e4tel\u00f6fabriikki -tuoteperheen. Kuusi makua kattava herkutteluj\u00e4\u00e4tel\u00f6iden sarja on markkinoiden ainoa kotimainen laktoositon tuoteperhe. Valion Oulun meijeriss\u00e4 valmistetut tuotteet tulevat myyntiin my\u00f6s Moskovassa ja Pietarissa kev\u00e4\u00e4n aikana.<\/strong><\/p>\n<\/div>\n

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Suomalaiset ovat tunnetusti maailman suurimpia j\u00e4\u00e4tel\u00f6nyst\u00e4vi\u00e4, joille kylm\u00e4 herkku maistuu vuoden ymp\u00e4ri. T\u00e4n\u00e4 kev\u00e4\u00e4n\u00e4 j\u00e4\u00e4tel\u00f6nyst\u00e4ville on luvassa iloisia uutisia, kun Valion j\u00e4\u00e4tel\u00f6t palaavat kauppojen hyllyille ensimm\u00e4ist\u00e4 kertaa 14 vuoden j\u00e4lkeen.<\/p>\n

“Valion j\u00e4\u00e4tel\u00f6ill\u00e4 on edelleen selke\u00e4 paikka suomalaisten syd\u00e4miss\u00e4: yli 61 % mainitsee meid\u00e4t spontaanisti mieleen tulevana j\u00e4\u00e4tel\u00f6merkkin\u00e4. Saamme my\u00f6s jatkuvasti toiveita kuluttajilta j\u00e4\u00e4tel\u00f6ihin liittyen. Nyt voimme vihdoin vastata niihin”, kategoriajohtaja\u00a0Jussi Mattsson\u00a0kertoo.<\/p>\n

Uudet j\u00e4\u00e4tel\u00f6t tulevat sijoittumaan Valion mukaan viime vuosina kasvaneeseen super premium -herkutteluj\u00e4\u00e4tel\u00f6iden kategoriaan.<\/p>\n

“Valiolla on pitk\u00e4t perinteet j\u00e4\u00e4tel\u00f6n valmistajana ja tunnemme suomalaisen j\u00e4\u00e4tel\u00f6maun. Haluamme tarjota j\u00e4\u00e4tel\u00f6n yst\u00e4ville jotain uutta ja maukasta, mutta monen suuhun sopivaa. Siksi kaikki Valio J\u00e4\u00e4tel\u00f6fabriikin j\u00e4\u00e4tel\u00f6t ovat laktoosittomia ja makuyhdistelmiss\u00e4 on aina joku juju”, Jussi Mattsson sanoo.<\/p>\n

Uudet j\u00e4\u00e4tel\u00f6t valmistetaan Valion Oulun meijeriss\u00e4 Pohjois-Suomen valiolaisilta tiloilta ker\u00e4tyst\u00e4 maidosta. Valtaosa j\u00e4\u00e4tel\u00f6iden hilloista ja kastikkeista on kehitetty ja valmistettu Valion omalla hillotehtaalla Suonenjoella.<\/p>\n

“Valio J\u00e4\u00e4tel\u00f6fabriikki tuo Valion j\u00e4\u00e4tel\u00f6t takaisin my\u00f6s Oulun meijeriin, miss\u00e4 j\u00e4\u00e4tel\u00f6\u00e4 on valmistettu viimeksi 1980-luvun alussa. J\u00e4\u00e4tel\u00f6iden tekeminen on ollut todella innostavaa meille, sill\u00e4 ne valmistetaan aivan uudella reseptill\u00e4 ja uusilla laitteilla”, kertoo Oulun meijerin tehtaanjohtaja Martti Kimpim\u00e4ki.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Valio palaa j\u00e4\u00e4tel\u00f6markkinoille yli 10 vuoden tauon j\u00e4lkeen tuomalla kauppoihin maaliskuussa uuden Valio J\u00e4\u00e4tel\u00f6fabriikki -tuoteperheen. Kuusi makua kattava herkutteluj\u00e4\u00e4tel\u00f6iden sarja on markkinoiden ainoa kotimainen laktoositon tuoteperhe. Valion Oulun meijeriss\u00e4 valmistetut tuotteet tulevat myyntiin my\u00f6s Moskovassa ja Pietarissa kev\u00e4\u00e4n aikana.<\/p>\n","protected":false},"author":5,"featured_media":883704,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"categories":[22],"tags":[],"class_list":["post-883703","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uutiset"],"yoast_head":"\nValio palaa j\u00e4\u00e4tel\u00f6markkinoille - Pellervo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pellervo.fi\/uutiset\/2018\/01\/26\/valio-palaa-jaatelomarkkinoille\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Valio palaa j\u00e4\u00e4tel\u00f6markkinoille - Pellervo\" \/>\n<meta property=\"og:description\" content=\"Valio palaa j\u00e4\u00e4tel\u00f6markkinoille yli 10 vuoden tauon j\u00e4lkeen tuomalla kauppoihin maaliskuussa uuden Valio J\u00e4\u00e4tel\u00f6fabriikki -tuoteperheen. 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