{"id":894759,"date":"2023-01-23T09:37:36","date_gmt":"2023-01-23T07:37:36","guid":{"rendered":"https:\/\/pellervo.fi\/?p=894759"},"modified":"2023-01-23T09:38:30","modified_gmt":"2023-01-23T07:38:30","slug":"metsa-group-cooperatively-owned-finnish-forest-company","status":"publish","type":"post","link":"https:\/\/pellervo.fi\/en\/english-2\/2023\/01\/23\/metsa-group-cooperatively-owned-finnish-forest-company\/","title":{"rendered":"Mets\u00e4 Group &#8211; cooperatively owned Finnish forest company"},"content":{"rendered":"\n<div class=\"fl-builder-content fl-builder-content-885710 fl-builder-content-primary\" data-post-id=\"885710\">\n<div class=\"fl-row fl-row-fixed-width fl-row-bg-none fl-node-5ef47fc7aac52\" data-node=\"5ef47fc7aac52\">\n<div class=\"fl-row-content-wrap\">\n<div class=\"fl-row-content fl-row-fixed-width fl-node-content\">\n<div class=\"fl-col-group fl-node-5ef47fc7ab936\" data-node=\"5ef47fc7ab936\">\n<div class=\"fl-col fl-node-5ef47fc7ab9ca\" data-node=\"5ef47fc7ab9ca\">\n<div class=\"fl-col-content fl-node-content\">\n<div class=\"fl-module fl-module-rich-text fl-node-5ef47fc7ad930\" data-node=\"5ef47fc7ad930\">\n<div class=\"fl-module-content fl-node-content\">\n<div class=\"fl-rich-text\">\n<p>Finland is the most forested country in Europe and forests account for three quarters of Finland&#8217;s surface. The forest industry is a major contributor to wellbeing in Finland.<\/p>\n<p>The sector accounts for over 20 per cent of Finland\u2019s export revenue and it is a major employer, especially in regional areas. In addition to traditional products such as paper, board, pulp, lumber and plywood, the forest industry produces energy, biofuels and bioproducts. With new products such as nanocellulose and textile fiber, the added value can be increased.<\/p>\n<p><strong>Responsible forest industry group<\/strong><\/p>\n<p>Finland has three major forest industry companies: Mets\u00e4 Group, Stora Enso and UPM. Mets\u00e4 Group is the only cooperatively owned forest industry group. It has 103 000 owner-members around the country and about one in three Finnish forest owners is a member of Mets\u00e4liitto Cooperative. They own about half of Finnish private forests.<\/p>\n<p>Mets\u00e4 Group consists of Mets\u00e4liitto Cooperative, its two businesses Mets\u00e4 Wood and Mets\u00e4 Forest, and its subsidiaries Mets\u00e4 Tissue, Mets\u00e4 Board and Mets\u00e4 Fibre. Mets\u00e4liitto Cooperative is the parent company of Mets\u00e4 Group. Mets\u00e4 in the Finnish language means forest.<\/p>\n<p>In 2018, Mets\u00e4 Group paid forest owners EUR 640 million in timber sales. It was once again Finland&#8217;s largest wood purchaser. In addition, owner-members received EUR 74 million in interest income. The Group employs an average of 9 500 people.<\/p>\n<p>Mets\u00e4 Group has a solid base for investing and growing. In 2018, the Group had the best return on investment and operating margin in comparison with other Finnish forest groups. Revenue growth of 13% was also staggering compared to its competitors&#8217; 5%. Of course, UPM and Stora Enso are twice as big in volume.<\/p>\n<p><strong>Investing in Finland<\/strong><\/p>\n<p>A broad cooperative ownership-base is a good foundation for Mets\u00e4 Group&#8217;s billion-euro investments. The voice of the members is heard through the governance structure, and that voice counts before the launch of any major projects.<\/p>\n<p>The \u20ac 1.2 billion \u00c4\u00e4nekoski bioproduct mill has been running at full capacity for over a year. A mill of similar size is planned in Kemi as well as the construction of a new pine sawmill in Rauma. Other forest industry companies have also done or are planning major investments.<\/p>\n<p>Not all expansion investments planned by the forest industry can be realized because the limits for harvesting domestic wood must be respected. Nor can one rely too much on imported wood. Imports of raw wood into Finland has grown. From an environmental point of view, it would be desirable that not all major mill plans be realized in the next few years at least.<\/p>\n<p>Mets\u00e4 Group&#8217;s good performance has also boosted its owner-members interested in participating in the Group&#8217;s governance. In the 2019 Mets\u00e4liitto Cooperative Representative Council elections, the turnout was the highest in history. This provides a solid foundation for the work of the elected officials and for the development of Mets\u00e4 Group.&nbsp;<\/p>\n<p><strong>Forest Network and Virtual Forest<\/strong><\/p>\n<p>Digitalization has also come to the fore in forestry. Mets\u00e4 Group has a \u201cVirtual Forest\u201d that can illustrate forest management methods and their impact on income digitally.<br>Their free \u201cForest Network\u201d service provides information on what kind of management the forest needs. The service also provides forest cover and area information, as well as suggestions for management and harvesting work for each plot. The tool also provides information on, for example, the amount of cooperative investments and bonuses accrued from wood sales.<\/p>\n<p>The share of electronic transactions in Mets\u00e4 Group&#8217;s wood trade and sales of forest services is close to 50 percent. Digitalisation is also an important part of the interaction between the member and cooperative. Feedback from members comes through electronic channels more quickly, and so the organization is also more agile in its development activities. Digital tools have been well received by members.<\/p>\n<p><strong>The sustainable future of forest industry<\/strong><\/p>\n<p>Mets\u00e4 Group is committed to sustainable forest management that promotes biodiversity. They promote environmental sustainability issues to members and provide them with information on sustainable forest management and conservation measures.<\/p>\n<p>The Group strives to meet the goals of sustainable development. There is a global pressure to find sustainable alternatives to non-renewable synthetic fibers. Partly also cotton, as cotton fields are needed for cultivating food crops.<\/p>\n<p>Mets\u00e4 Group built a pilot plant in \u00c4\u00e4nekoski that will produce new type of wood-based textile fiber. The product is being developed by Mets\u00e4 Spring Ltd which is seeking and designing new business concepts based on sustainable forestry and the circular economy.<\/p>\n<p>Mets\u00e4 Group also wants to increase the resource efficiency of its mills by utilizing all by-product production streams and reducing process water use by 25% by 2030.<\/p>\n<p>The transition from the fossil economy to the bioeconomy is currently characterized by the activities of all three major forest companies. Stora Enso develops, for example, biocomposites for plastics, smart packaging, biodegradable juice straws, caps and closures &#8211; and even ten-story wooden apartment buildings.<\/p>\n<p><strong>Climate change and Nordic forestry <\/strong><\/p>\n<p>If the average global temperature increase can be curtailed to 1.5 degrees Celsius, in Northern Finland it could mean up to 3-4-degree rise. This means that mild and watery winters and hot summers are becoming more common.<\/p>\n<p>Global warming also means faster growth of forest in Finland. One can think that we will be the winners in climate change if we can only seize the opportunities that are offered. On the other hand, challenges include storm and pest risks. In addition, shortening of frost times can make winter harvesting difficult, especially on soft terrain.<\/p>\n<p><strong>Finland &lt;3 forest<\/strong><\/p>\n<p>No other country in the world manages forests better than Finland &#8211; apart from Sweden and Norway. Forest regeneration is required by law here. We plant an average of four saplings on each felled tree. An alternative for forest owners is also to provide natural insemination with insemination trees. It is a method of regeneration that takes a few years longer than planting saplings.<\/p>\n<p>After logging, it takes 15 to 20 years for the planted forest to absorb more carbon dioxide than the old forest left to grow. However, continuously well managed commercial forests are efficient carbon sinks. Finland also has areas that are sensitive in their natural conditions, such as the northernmost Lapland and the rugged outer islands of the archipelago, where there is a legitimate reason to restrict or even ban logging.<\/p>\n<p>Only about a tenth of the world&#8217;s forests are certified. Finland is the most advanced and Sweden is a good second. Last year Mets\u00e4 Group had the highest degree of certification: 88 per cent.<\/p>\n<p>Text: <br>RIKU-MATTI AKKANEN <br>MAUNO-MARKUS KARJALAINEN <br>YRJ\u00d6 KOTISALO <br>HANNA MUUKKA<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":889277,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"categories":[416,341],"tags":[],"class_list":["post-894759","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cooperative-data","category-english-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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