{"id":283427,"date":"2016-01-15T10:02:20","date_gmt":"2016-01-15T08:02:20","guid":{"rendered":"http:\/\/pellervo.fi\/?p=283427"},"modified":"2016-01-15T10:02:20","modified_gmt":"2016-01-15T08:02:20","slug":"hkscanin-rypsiporsas-lanseerattiin-hongkongissa","status":"publish","type":"post","link":"https:\/\/pellervo.fi\/sv\/uutiset-sv\/2016\/01\/15\/hkscanin-rypsiporsas-lanseerattiin-hongkongissa\/","title":{"rendered":"HKScanin Rypsiporsas lanseerattiin Hongkongissa"},"content":{"rendered":"

HKScan avasi virallisesti paikallisen Aasian toimintonsa ja lanseerasi Rypsiporsas\u00ae -tuotteet Hongkongissa 13. tammikuuta 2016. Kutsuvierastilaisuudessa oli mukana paikallisia yhteisty\u00f6tahoja, Suomen Hongkongin edustustoa, viranomaisia ja median edustajia. HKScanin edustajien puheiden lis\u00e4ksi professori Pekka Puska piti tilaisuuden asiantuntijapuheenvuoron.<\/strong><\/p>\n

HKScanin Aasian markkinoiden tuotevalikoimassa keskeisess\u00e4 asemassa ovat runsaasti omega-3 rasvahappoja sis\u00e4lt\u00e4v\u00e4t, maukkaat ja mureat Rypsiporsas\u00ae-tuotteet, jotka lanseerataan nimell\u00e4 Flodins\u00ae Omega-3 pork. Paikallisesti uniikkeja tuotteita tuodaan ensin ravintoloihin, mink\u00e4 j\u00e4lkeen myynti tukku- ja v\u00e4hitt\u00e4iskauppoihin k\u00e4ynnistet\u00e4\u00e4n.<\/p>\n

Aasia on ollut jo pitk\u00e4\u00e4n merkitt\u00e4v\u00e4 vientialue HKScanille. Esimerkiksi puhtautta arvostavaan Japaniin HKScan vie sian kylki\u00e4 ja ulkofileit\u00e4 Suomesta. Koreaan sek\u00e4 Malesiaan yhti\u00f6 vie broilerin siipi\u00e4 ja koipia Tanskasta ja muihin Aasian maihin muun muassa sian sorkkia ja sis\u00e4elimi\u00e4 Ruotsista.<\/p>\n

\u201dAiemmin olemme vieneet Aasiaan vain pakastettua lihaa. Tuoretuotteiden vienti on nyt uutuus. Suomalainen Rypsiporsas\u00ae tavoittaa paikalliset asiakkaat katkeamattoman kylm\u00e4ketjun turvin vuorokaudessa\u201d, sanoo HKScanin Away from Home \u2013liiketoiminnasta vastaava johtaja Jukka Nikkinen<\/strong>.<\/p>\n

HKScan hy\u00f6dynt\u00e4\u00e4 vienniss\u00e4\u00e4n Aasian markkinoiden entist\u00e4 terveellisemp\u00e4\u00e4n ruokavalioon ja el\u00e4m\u00e4ntapoihin pohjautuvaa kysynt\u00e4\u00e4. Terveelliseen ruokavalioon panostaminen on kasvava trendi erityisesti nuorten kaupungeissa asuvien aasialaisten keskuudessa.<\/p>\n

\u201dHKScan tunnetaan paitsi maistuvista niin my\u00f6s laadukkaista ja vastuullisesti tuotetuista tuotteistaan. On hienoa lanseerata premium-valikoiman tuotteita Hongkongissa aikana, jolloin paikalliset kuluttajat ovat yh\u00e4 tietoisempia ruuan laadusta, puhtaudesta ja turvallisuudesta sek\u00e4 vastuullisesta tuotantotavasta\u201d, toteaa HKScanin toimitusjohtaja Hannu Kottonen<\/strong>.<\/p>\n

HKScan tavoittelee kasvua my\u00f6s Manner-Kiinassa, Japanissa, Singaporessa, Koreassa ja muilla Aasian markkinoilla. Laajentuminen Hongkongin markkinoille ja sit\u00e4 kautta muualle Aasiaan on osa yhti\u00f6n kannattavan kasvun strategiaa. Toimitusjohtaja Kottosen mukaan paikallinen l\u00e4sn\u00e4olo Aasian markkinoilla on edellytys konsernin viennin kehitt\u00e4miseksi.<\/p>\n

\u201dHongkongin lis\u00e4ksi HKScan aikoo avata myyntiyhti\u00f6n Kiinaan heti kun viranomaisk\u00e4sittely on valmis, ja vienti Suomesta Kiinaan saadaan k\u00e4ynnistetty\u00e4. On t\u00e4rke\u00e4\u00e4, ett\u00e4 viranomaisty\u00f6t\u00e4 vientilupien saamiseksi eri lihalajeille ja jalostetuille tuotteille jatketaan j\u00e4rjestelm\u00e4llisesti ja tehokkaasti kaikissa konsernin tuotantomaissa. Konttorimme Hongkongissa on komissioagentti, joka tarjoaa jatkossa my\u00f6s muille pohjoismaisille laadukkaille elintarvikebr\u00e4ndeille mahdollisuuden p\u00e4\u00e4st\u00e4 kasvaville Aasian markkinoille kauttamme\u201d, Kottonen sanoo.<\/p>\n

  <\/p>\n","protected":false},"excerpt":{"rendered":"

HKScan avasi virallisesti paikallisen Aasian toimintonsa ja lanseerasi Rypsiporsas\u00ae -tuotteet Hongkongissa 13. tammikuuta 2016. Kutsuvierastilaisuudessa oli mukana paikallisia yhteisty\u00f6tahoja, Suomen Hongkongin edustustoa, viranomaisia ja median edustajia. HKScanin edustajien puheiden lis\u00e4ksi professori Pekka Puska piti tilaisuuden asiantuntijapuheenvuoron.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-283427","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nHKScanin Rypsiporsas lanseerattiin Hongkongissa - Pellervo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pellervo.fi\/en\/uncategorized-en\/2016\/01\/15\/hkscanin-rypsiporsas-lanseerattiin-hongkongissa\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HKScanin Rypsiporsas lanseerattiin Hongkongissa - Pellervo\" \/>\n<meta property=\"og:description\" content=\"HKScan avasi virallisesti paikallisen Aasian toimintonsa ja lanseerasi Rypsiporsas\u00ae -tuotteet Hongkongissa 13. tammikuuta 2016. 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